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Enterprise: Grey Market and Secondary Market
"Nortel takes Grey market and Black Market fraud very seriously and takes aggressive actions to combat fraud against itself and as a though leader in the industry as whole. Nortel will not hesitate to go after fraudsters and make every attempt to see them prosecuted to the fullest extend of the law."
Peter Hlavnicka, Nortel, Enterprise IP Licensing and Brand Management News
Grey Marketing Comes with a High Price Tag
Report Grey Market Activity Please report grey market activity. Report Sales Lost to Grey Market Please report sale lost to grey market. Please state the reseller, sales value, product, end-customer (optional). At Nortel, grey marketing to the Enterprise is defined as: "New authentic Nortel products being sold by unauthorized resellers and/or authorized business partners in violation of their distribution agreements, i.e., selling to unauthorized resellers or selling outside their authorized territories."
More importantly, the questionable integrity of grey market equipment undermines the authorized distributor's ability to provide manufacturer services. The end result is that your "great deal" may leave you without the support you need and may even result in service interruptions that could impact the operations of your business. Nortel is working on many different initiatives in parallel to make a difference in combating grey marketing to the Enterprise. One of the most stimulating initiative is Nortel's active participation in Alliance for Grey Market and Counterfeit Abatement*. AGMA is a non-profit organization, whose members' combined annual revenues exceed $296 billion, and with mission to ensure the highest product quality standards, uphold customer satisfaction, protect brand integrity, improve standards for intellectual property enforcement, mitigate the counterfeiting of branded products, and stem the unauthorized flow of goods into the gray market - globally. Since the formation in 2001 (Nortel is one of the founding members), AGMA membership has grown by more than 300% and includes some of the leading trademark owners across the hi-tech industry. AGMA provides a platform for sharing the best mitigation practices the industry can employ to reduce the unauthorized flow of products into the gray market.
Barcode Scanning & Tracking
We want you to be aware of the pitfalls of dealing with unauthorized resellers and provide you with an awareness and education to assist you in making informed decisions when purchasing Nortel products for the Enterprise.
Secondary Market Enterprise
The focus on reducing spending has, in many cases, led many businesses to sourcing previously used equipment from the secondary market. To generalize, the secondary market deals in equipment that has been previously used. For customers deciding to buy secondary market equipment, Nortel has put in place secondary market programs, such as the "Certified Remanufacture" Program, to enhance the value of these sales for the reseller, and to ensure the ongoing protection of the buyer in terms of software licensing and warranties. The "Certified Remanufactured" Program provides customers with Nortel branded equipment directly from Nortel and/or Nortel Remarketing Partners - Novus LLC and Precision Communications Systems. End Customers may purchase the "Certified Remanufacture" equipment through any Nortel authorized reseller. Nortel fully supports the secondary market through its "Certified Remanufactured" program. Only the products remarketed through the Nortel "Certified Remanufactured" program deliver the quality our customers deserve and can rely upon. Used and refurbished products are also sold on the secondary market, usually by independent (unauthorized) resellers or, in some cases, by Nortel authorized resellers as well. Nortel does not support secondary market equipment outside of the "Certified Remanufacture" Program. Only Nortel and its Remarketing Partners can participate in Certified Remanufacture. The independent secondary market vendors (ISMV) that deal in previously used and/or refurbished equipment or Nortel authorized reselles that have their own refurbishing operations are responsible for warranties and support of such secondary equipment. Nortel does not consider secondary market equipment sales to be grey marketing unless the resellers misrepresent their affiliation with Nortel concerning the sale of such secondary market equipment, or uses the Nortel logo or trademarks without prior written Nortel authorization. The capital savings netted through purchases of secondary market equipment other than "Certified Remanufacture" has to be weighed against other risk factors that many people may be unaware of, including:
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